AI trends and industry insights

AI adoption is surging—but AI spend is rising with it

As AI becomes embedded across the enterprise, organizations are moving faster, but leaders also face new questions about how to fund, govern, track and optimize AI.
As AI usage scales, organizations are increasingly focused on AI governance, AI usage tracking and understanding the true cost of AI across the enterprise.

Drawing on findings from the Flexera 2026 State of ITAM Report, KPMG’s Global AI Pulse Q2 2026 and Gartner®, this infographic explores how AI is moving from experimentation into everyday enterprise workflows—and why rising adoption is putting new pressure on cost visibility, governance and measurable business value.

Enterprises are rapidly increasing AI investment

AI adoption is accelerating across organizations, with spending holding steady and deployments expanding into core business workflows. Confidence is rising, and most companies now see AI as a long-term priority.

Statistic 1

188M

 

average planned AI spend 1

Statistic 2

47%

 

forecasted increase in 
AI spend in 20263

Statistic 3

76%

 

say AI is delivering meaningful business value1

Visibility hasn't kept pace with investment

Despite rising spend, many organizations still lack clear insight into AI costs, token consumption and usage patterns, making optimization difficult. Without effective AI usage tracking, understanding the true cost of AI becomes increasingly challenging.

visibility hasn't kept pace with investment image

Understanding AI costs starts with visibility

ai cost starts with visibility image

AI is everywhere—but control isn’t

Global AI investment has reached unprecedented scale—but the systems built to govern it haven’t kept pace. Most organizations still don’t track AI within the same infrastructure they use to control every other IT asset.

projected ai global spend image
track ai applications image

AI has plenty of owners. It doesn’t have accountability.

Executive sponsorship for AI is nearly universal. Clear ownership over AI decisions and spend is not—and that gap is where risk lives.

76% the ceo owns ai priority

of organizations say their CEO actively owns AI as
a strategic priority1

24% for ai accountability and ai spend image

have executive-level accountability for AI
spend and decisions1

84% say ai adoption is a challenge image

say tracking AI adoption is a top challenge2

AI optimization is becoming a business imperative

As costs rise, organizations are shifting focus from experimentation to efficiency, cost control and token usage optimization. The goal is no longer just AI adoption, but maximizing value from every AI investment.

Statistic 1

37%

 

Rank optimizing software spend as the top SAM priority, a 19-point margin for first place2

Statistic 2

47%

 

Plan to significantly increase
focus on AI software2

Visibility isn’t just control; it’s ROI

Organizations that can see their AI costs clearly aren’t just better governed—they’re better performing. Visibility is the difference between AI spend that's managed and AI investment that pays off.

5 times more likely to report

Ready to turn AI spend into AI ROI?

See how Flexera helps you see, control and prove the value of every AI dollar—across software, cloud and AI.