SoftSummit™ 2005 to Honor Software Industry Excellence with First Annual Summit Awards™

Summit Awards Honor Best and Brightest Publishers and Enterprises that are Setting the Standard for Software Value Management™

SANTA CLARA, Calif. - Jul 18, 2005 - SoftSummit™ 2005 will feature the first annual Summit Awards™ to honor the software industry's leading publishers and enterprises for maximizing the value of their applications in several key software categories. SoftSummit, being held October 10-11 in Santa Clara, California, is a premier industry event where leading software publishers and their enterprise customers gather to debate the most important trends that are shaping the industry. The Summit Awards honor the most customer-centric companies in the industry, including publishers that sell software and enterprise IT groups that maintain software for their internal customers. In short, the Summit Awards recognize those companies that excel at Software Value Management™ (

"SoftSummit is a discussion among software developers and users about increasing the value of the enterprise software they build and deploy," said Jonathan Eunice, principal analyst at Illuminata and one of this year's Summit Awards judges. "The Summit Award acknowledges products, companies, and people that are raising the bar by baking Software Value Management into their solutions."

Confirmed judges include industry analysts and top editors from organizations such as AMR, IDC, Illuminata, SD Times, CRN, the SIIA and Hurwitz & Associates. A total of six Summit Awards will be presented at the conference, honoring software publishers and enterprises in the following categories:

  • Consumer applications (publisher)
  • Enterprise security applications (publisher)
  • Product design automation applications (publisher)
  • System/Infrastructure applications (publisher)
  • Enterprise/back-office applications (enterprise)
  • Software Asset Management (enterprise)

The Summit Award honors publishers that deliver software applications that maximize value for their customers as well as their business, and honors enterprises that have implemented software applications to maximize the value from their software purchases. More specifically, publisher nominees will be scored based on such areas as software evaluation, pricing and licensing, packaging, installation and distribution, controlling piracy and the ability of the publisher to increase the lifetime value of a product. Enterprises will be judged in the areas of usage assessment, maintenance, preparation, testing and deployment, managing and servicing licenses and entitlements and software expense optimization, among others.

Nominations for the Summit Awards are now being accepted and can be submitted now through August 15th. For more information about the awards program or to make a nomination, please visit

About SoftSummit
SoftSummit is the premier conference for Software Value Management, which includes pricing, purchasing, licensing, and updating software. The event includes hundreds of executives from many of the world's largest software publishers as well as Fortune 500 companies. Sponsored by Macrovision Corporation, SoftSummit 2005 will be held October 10-11 at the Westin Hotel, Santa Clara, Calif. Additional sponsorship opportunities are still available. For more information or to register, visit

Macrovision Corporation is the market leader in electronic licensing, installation, and digital rights management (DRM) technologies. Over 50,000 software publishers and virtually all of the Fortune 1000 companies use Macrovision's technologies to maximize the value of their software. Software Value Management solutions bridge the gap between pricing and packaging software on the developer side, and purchasing and managing that software on the enterprise side. Macrovision's Software Technologies Group markets the FlexNet™ universal licensing platform and the InstallShield® and Zero G™ suite of software installation, repackaging and update solutions, which are deployed on more than 500 million desktops worldwide. Macrovision holds more than 890 software licensing, DRM and content protection patents worldwide. Macrovision is headquartered in Santa Clara, California and has offices worldwide. More information about Macrovision and Software Value Management solutions can be found at

Follow Flexera…

About Flexera

Flexera is reimagining the way software is bought, sold, managed and secured. We view the software industry as a supply chain, and make the business of buying and selling software and technology asset data more profitable, secure, and effective. Our Monetization and Security solutions help software sellers transform their business models, grow recurring revenues and minimize open source risk. Our Vulnerability and Software Asset Management (SAM) solutions strip waste and unpredictability out of procuring software, helping companies buy only the software and cloud services they need, manage what they have, and reduce compliance and security risk. The Flexera  RightScale multicloud management and cloud cost optimization solutions enable enterprises to drive top-line revenue while optimizing cloud usage to reduce risk and costs. Powering these solutions and the entire software supply chain, Flexera has built the world’s largest and most comprehensive repository of market intelligence on technology assets. In business for 30+ years, our 1300+ employees are passionate about helping our 80,000+ customers generate millions in ROI every year. Visit us at

For more information, contact:

Clement | Peterson Public Relations

*All third-party trademarks are the property of their respective owners.