No Magic, Inc Chooses Flexera Software for Comprehensive Software Licensing

Reduces Operating Expenses and Accelerates Time to Market of New Product Introductions

Schaumburg, IL - Apr 28, 2010 - Flexera Software, the leading provider of strategic solutions for Application Usage Management to application producers and their customers, today announced that No Magic has selected FlexNet Publisher to streamline the software licensing management process for the latest versions of its software solutions, including MagicDraw and the Cameo suite of products. FlexNet Publisher will assist No Magic in driving reductions in operating expenses while being more responsive to market demands by accelerating time to market of new product introductions.

No Magic sought a flexible, comprehensive and proven solution to centrally manage software licensing processes and provide licensing capabilities for current and future releases. After reviewing the available alternatives, No Magic chose Flexera Software's market-leading FlexNet Publisher.

"We make significant investments to provide the best products in our space, and it's increasingly important to protect our assets while offering our customers a great product experience," said Gary Duncanson, chief executive officer of No Magic. "FlexNet Publisher is the clear market leader in striking this balance. It will simplify the software license management and delivery process, ensure our customers are in compliance and provide us the flexibility to rapidly meet changing market requirements."

With the integration of FlexNet Publisher, No Magic customers purchasing standalone, mobile or floating licenses will have an easier installation and license experience. License usage charge back and tracking will be simplified.

"While applications have become strategic, usage manage is typically an afterthought," said Randy Littleson, senior vice president of marketing at Flexera Software. "Forward thinking companies like No Magic are recognizing the importance of strategically managing application usage to protect and monetize their intellectual property while helping customers remain compliant."

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About Flexera

Flexera is reimagining the way software is bought, sold, managed and secured. We view the software industry as a supply chain, and make the business of buying and selling software and technology asset data more profitable, secure, and effective. Our Monetization and Security solutions help software sellers transform their business models, grow recurring revenues and minimize open source risk. Our Vulnerability and Software Asset Management (SAM) solutions strip waste and unpredictability out of procuring software, helping companies buy only the software and cloud services they need, manage what they have, and reduce compliance and security risk. The Flexera  RightScale multicloud management and cloud cost optimization solutions enable enterprises to drive top-line revenue while optimizing cloud usage to reduce risk and costs. Powering these solutions and the entire software supply chain, Flexera has built the world’s largest and most comprehensive repository of market intelligence on technology assets. In business for 30+ years, our 1300+ employees are passionate about helping our 80,000+ customers generate millions in ROI every year. Visit us at

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